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Skattio

From an early idea to two product tracks.

Product work where business, user needs, and technology have had to develop together.

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B2C launchedB2B before launch

The assignment

I joined at an early stage and have helped shape the product from idea to a launched B2C service.

Work now continues with the B2B product ahead of launch. Exact product details stay within the team, but the responsibility spans product decisions, business logic, and technology.

Different phases require different decisions.

Find the core

Make the problem and value clear enough to build the right first product.

Take B2C to launch

Keep product, technology, and the decisions needed to meet real users together.

Shape the B2B track

Adapt the product’s logic and priorities for a new customer and purchase journey.

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The Swedish Goat Breeders Association

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